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Sera A. Taylor
Brand Designer & Creative Strategist

Remote ð–¡¡
Available for work
seraataylor@gmail.com

Functional design highlighting living amenities and maintaining privacy. 

Client
225 N. Calvert
Multifamily Residential

Agency
Ashton Design -
Baltimore, M.D.

A signage system designed to introduce the residence from the exterior while preserving the privacy of the interior offices. Using the existing brand language, new directional graphics and color cues were developed to guide visitors to the entrance with clarity. The result is a coordinated visual expression that highlights the residence’s presence and amenities while keeping the inside quiet and protected.

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